Albert Salamon-Ttmm (after Time) Watchface Apps Collection

At Design Interviews

Interview with Albert Salamon : Frank Scott: What is the main principle, idea and inspiration behind your design?. Albert Salamon : My dream has been to design my own watch. Thanks to the Pebble Kickstarter program my dreams have come true. .Frank Scott: What has been your main focus in designing this work? Especially what did you want to achieve?. Albert Salamon : My idea was to design a NEW TIME, suitable for the 21st digital century. New technology has given us a new space, which is priceless but, at the same, time it obliges us to get it right. We cannot simulate mechanical clocks: it has to be done in new ways. .Frank Scott: What are your future plans for this award winning design?. Albert Salamon : I plan to port some of TTMM watchfaces for other smartwatch platforms like Android (moto 360) and iOS (iWatch from Apple).  .Frank Scott: How long did it take you to design this particular concept?. Albert Salamon : It took about a year to design 40 watchfaces, as well as coding and testing them. Then we developed the Android and iOS apps for all 40 models. .Frank Scott: Why did you design this particular concept? Was this design commissioned or did you decide to pursuit an inspiration?. Albert Salamon : This this is the natural outgrowth of my previous TIME projects, Dominus and Genuse. I think that TTMM project was undertaken because of a lack of any original design on Pebble and because of my own, personal question about what TIME is. .Frank Scott: Is your design being produced or used by another company, or do you plan to sell or lease the production rights or do you intent to produce your work yourself?. Albert Salamon : I designed it for myself in the hope that other people would find it useful and that they might like it. I did not have any business propositions, but I would be glad to work with Apple. .Frank Scott: What made you design this particular type of work?. Albert Salamon : Pebble device limitation: black-white screen with only 144x168 pixels and 20Kb memory. It was a considerable challenge to design readable, original, beautiful, stylish and clever watchfaces. .Frank Scott: Where there any other designs and/or designers that helped the influence the design of your work?. Albert Salamon : Nope. It was a journey in time to my imagination. .Frank Scott: Who is the target customer for his design?. Albert Salamon : Everyone who is tired of traditional watches simulation and is looking for something new.  .Frank Scott: What sets this design apart from other similar or resembling concepts?. Albert Salamon : Most watchfaces look like real clocks from the past (analogue clock, dixie, LCD matrix, flip) and are primarily designed for a circular or square frame. Only a few watchfaces have tried to adjust their design to fit Pebble'  framework .Frank Scott: How did you come up with the name for this design? What does it mean?. Albert Salamon : TTMM is a new name (sound) for TIME. It comes from HH:MM code. TTMM is the core of watchface names: TTMMINUS, 4TTMM, 9TTMM, DOTTMM, BETTMM, DIGITTMM, TTMMLINE, TTMMIS, ATTMM, TTMMCHAR, BITTMM, ETTMM, TOOTTMM, SETTMM and more. TTMM AFTER TIME. .Frank Scott: Which design tools did you use when you were working on this project?. Albert Salamon : Adobe Illustrator and Photoshop, Pebble api, XCODE. .Frank Scott: What is the most unique aspect of your design?. Albert Salamon : Purity and simplicity. TTMM discovers new formulas to display time. In 9TTMM minutes are divided in six groups of nine dots.  Each dot represents a single minute.  Every ten minutes the group transforms itself into one square. In 4TTMM each hour is displayed by four square quarters. A slowly flashing quarter square represents a five minute period. After ten minutes the square blinks rapidly. Fifteen minute periods are signaled by a lit-up square.  .Frank Scott: Who did you collaborate with for this design? Did you work with people with technical / specialized skills?. Albert Salamon : Michal Zylinski programmed apps for Pebble and TTMM app for Android. Karol Kozimor programmed TTMM app for iOS. .Frank Scott: What is the role of technology in this particular design?. Albert Salamon : Technology made this project possible. The Pebble watch give us a new space for presenting time and other useful information. This watch has changed our style of living and ways of using information. .Frank Scott: Is your design influenced by data or analytical research in any way? What kind of research did you conduct for making this design?. Albert Salamon : The project is based on my own Pebble Store research; I concluded that there are more than 5000 watch apps, and thanks to free watchface generators, most of them are picture with digits. Only a few models are nice and well designed.  .Frank Scott: What are some of the challenges you faced during the design/realization of your concept?. Albert Salamon : Screen, memory and font limitations. That is why I designed my own fonts with graphics or letters.  .Frank Scott: How did you decide to submit your design to an international design competition?. Albert Salamon : I regard the TTMM collection to be well designed and original, and that is why I decided to submit it to a professional jury. .Frank Scott: What did you learn or how did you improve yourself during the designing of this work?. Albert Salamon : I have been through whole process - from idea, through to concept drawing, programming production, tests and improvements, App Store submission, choosing the name and identification and, last but not least ,- constructing the webpage, writing promotion texts for portals and magazines. That's how I discovered that design is only 10% of the product, and that you must really believe in it and be patient. It was an important lesson. .Frank Scott: Any other things you would like to cover that have not been covered in these questions?. Albert Salamon : TTMM is a huge sucess. Untill now 30,000 people have downloaded TTMM app and if we multiply it by 40 models we have over one million watchfaces on wrists. This is something big for me. .

Albert Salamon-Ttmm (after Time) Watchface Apps Collection Images:


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